DevRel metrics and why they matter

Thermometer

Why is measuring the impact of developer relations hard?

Measuring tape

Establishing a North Star metric

North star

Time to Hello, World

Active developers

Lead generation

Measuring DevRel activities

The Developer Relations ongoing interface cycle from The Core Competencies of Developer Relations

Developer resources

Education, awareness, and inspiring action

Inspiration

Feedback and influence

Feedback

Final thoughts

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Google Developer Relations — BizComms — All opinions are mine and mine alone.

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Sean Falconer

Sean Falconer

Google Developer Relations — BizComms — All opinions are mine and mine alone.

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